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Brian Felsen

Creator Technology & Media Executive | Multimedia Artist

Brian Felsen builds companies for creators – and has spent his career as one.

He founded BookBaby and served as President of CD Baby (music distribution) and AdRev (YouTube monetization), platforms that helped millions of independent artists, authors, and musicians distribute their work, protect their rights, and get paid. He’s scaled startups, led 100-person teams, and built revenue models that put creators first. He also was CMO and CRO for multiple Web3 ventures in the creative space, raising multimillion-dollar investments and launching platforms for creator ownership and distribution.

Alongside that, he’s a working artist: composer, filmmaker, poet, photographer. That dual perspective – knowing what it’s like to be on both sides of the platform – shapes how he thinks about product, community, and what creators actually need.

He’s currently focused on the intersection of AI, distribution, rights, and new models for creative ownership.

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